Summer Refreshment With The Laundry Guy

Art Director: Brad Wohlgemuth

Design Lead: Katie Jackson

During the height of the pandemic, we were tasked with creating engaging virtual solutions to replace in-person events and activations for our ad sales clients. For one such event, we created a virtual “Summer Refreshment” cocktail hour to support the premiere of the Discovery+ original series The Laundry Guy.

We worked with the show’s host and laundry guru, Patric Richardson, to come up with a signature cocktail-making class + laundry “boot camp.” We designed custom branding around the event, including a logo lockup, invites, registration page, animations, and a custom shipper filled with cocktail ingredients, recipes, and all of Patric’s go-to laundry must-haves!